E-Comm receives hundreds of accidental calls to 9-1-1 every day. We waste valuable resources each time we receive an accidental 9-1-1 call. We need to ensure 9-1-1 lines are open for those experiencing real emergencies.
Breathing – 2022 Accidental Calls Campaign
Nearly 20% of emergency calls E-Comm 9-1-1 receives are accidental calls. To raise awareness around this issue, E-Comm has launched a new public education campaign comprised of two dramatic accidental call renditions that illustrate how difficult it can be for call takers to discern between accidental calls and real emergencies. Watch them below:
Our 9-1-1 Culprits campaign singles out the culprits in your purse and pockets that are the cause of hundreds of accidental 9-1-1 calls every day.
Get to know these culprits and find out how you can stop them. Help us prevent accidental 9-1-1 calls.
Beware of 9-1-1 culprits video
This campaign from 2011 explores the issue of accidental 9-1-1 calls.
In this campaign, we asked cellphone users NOT to program 9-1-1 into their phones and to be careful how and where they store their phone. By doing those two things, they'll avoid unintended and unnecessary calls to 9-1-1. These graphic messages remind us that mobile phones can easily dial 9-1-1 accidentally when stored in a purse, briefcase, backpack or even a pocket.
These radio ads explain how accidental calls to 9-1-1 get in the way of real emergencies. Our call takers receive hundreds of these "phantom" calls a day. Our 9-1-1 service is a lifeline that people depend on in emergencies, and accidental calls take valuable resources away from real emergency calls.
Radio Ad Accidental Calls 2007- The Bus
Radio Ad Accidental Calls 2007- The Car
Radio Ad Accidental Calls 2007- The Lunch